Introduction of Siemens intelligent washing machines

An innovative product demands an extraordinary presentation! At the IFA fair in Berlin, Siemens introduced its new generation of washing machines. These machines have a smart dosing system, which helps reduce the amount of detergent and water used.

The presentation of the new washing machine was as intelligent as the machine itself. To illustrate how it worked, suitcases moved right through the washing machines on a conveyor belt. The movement didn’t just attract people’s attention; it also showed them right away how innovative this washing machine was.

Product launch at a trade show Catwalker Giant Baggage Belt

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